Low industry threshold is destined for the chaos in the hardware lock market

Hardware locks can be found everywhere in the hardware market, branded, unbranded, short and long, and hardware locks have low barriers to entry. Many hardware locks have a wide range of product types, low quality requirements, and low prices, so they have a certain market. This low threshold hardware lock market will inevitably lead to low overall hardware lock market barriers. Even if the hardware lock company has an advanced patented technology, a similar lock product will appear in the hardware lock market. The threshold of hardware locks is low everywhere, and the awareness of lock patent protection is weak. In the current environment, the low threshold of the lock industry is destined to the confusion of the hardware lock market.

Infringement occurred in the lock market some time ago, the City of Industry and Commerce Cheng City, according to the report clues in the urban street West Street, a shop in front of Jiangling vehicle seized suspected infringement of registered trademark "YALE" lock 50 boxes, accounting for 27000, and according to law Check out. It was found out that the registrant of the “YALE” trademark was Yale Security (USA), and the “YALE” brand lock sold by the party’s Chen was sold without permission from the trademark registrant. According to the account of the parties concerned, the aforementioned trademark infringement locks were purchased from a business household in Pujiang at a price of RMB 0.35 per unit on July 8th, and then shipped to a store on Qiaoxi Street. The goods were seized by commercial and industrial law enforcement officers without unloading the car.

The hardware lock market lacks brand awareness. The hardware lock company has brand awareness. In the hardware lock market, there is no lock product of its own brand, but only some miscellaneous brand lock products. Small locks should also have his branded products. With the brand, lock products have their own labels to increase customer acceptance. However, some lock companies are not aware of the importance of the brand, so hardware locks have very few branded products.