Hardware companies doing forum marketing need to emphasize "headline strategy"

Utilizing the ultra-high popularity of the forum can effectively provide marketing communication service for enterprises, increasing popularity, etc. Most of them emphasize a strategy. For hardware companies, what strategies can be used for forum marketing? Mr. Liu Pengfei, a staff member of Zhengzhou Xinhai Machinery Manufacturing Co., Ltd., is In an interview, he said that forum marketing mainly focuses on a "headline strategy." The specific writing of the title of the post mainly shows in several aspects:

(1) The headline must be attractive enough (the more thieves the better)

An embarrassing problem will make people think about it, it's easy to make people think about it, to give people a feeling of suspicion, such as: "after the daughter of 00 and the mother of 80 after the dialogue." This will arouse people's curiosity, it will naturally enter your topic, look at your stickers! Your click-through rate will be higher! Of course, the topic should be related to the content.

(2) Doing the opposite and arguing

For example: I think that Feng Xie is beautiful! I support Feng Jie's cosmetic surgery (wait and see). The content is not controversial. People just look at it and rarely leave a word! So the content must be controversial!

(3) Learn to borrow light from others' hot posts

It is not easy to create popular posts. However, we can look for some postings with high rates on the forums, get reposted in other forums, and add their own signatures at the end of postings to advertise or add advertisements for promotion.

(4) In fact, short posts have more marketing effect

This is generally important. People who look at the general forums are impatient! Too long stickers, no matter how attractive it is, very few people can read it! So be sure to post short hair! How to put short hair it? Long paste Short hair is not to ask you to shorten the stickers as much as possible, but to divide a sticker into multiple stickers and send them in the form of stickers! Like a TV series, it is divided into multiple stickers! But remember that you should not exceed 7 stickers! Time is posted again so that others have the desire to wait. In addition, you can increase the popularity of postings.

(5) The most popular elements, the latest hot events, the opportunity to hype

**** The bride understands this as the facade of the forum, just like restaurants and shopping malls. First of all, regardless of the quality of the food inside, but there must be a good facade. It's refreshing to have a look. impulse. Therefore, you must understand what the current netizens like most, what they are concerned about, and what are the most popular and up-to-date hotspot events, such as the recent performances of Han, Huang and Huang Haijun, the Shanghai World Expo, and the Guangzhou Asian Games.